NextorNot.com is the internet extension of the popular MTV dating show Next or Not. The website has a primary function of allowing users to upload and rate other user’s images. The ultimate goal of users is to become the “Hottie of the Day” by acquiring the most votes that day. I was brought in on this project to create a number of designs that could be given to the “Hottie of the Day” as a way for them to wear proudly and advertise the website. In addition to the winner’s tshirts I was asked to create a number of designs that were intended to be sold to the users as merchandise.
I was contracted to design a number of Sesame Street apparel designs. The aim of these designs were to give Sesame street a more hip and fresh look in an effort to market them to teenagers and young adults.
This is a PSA website for MTV promoting teens to avoid and be aware of digital abuse, sexting and other dangerous online habits. The main focus was an interactive video quiz that tested the knowledge of teens about what is the best ways to stop digital abuse and then recommend for them certain steps to improve based on their results
The web design was a collaboration between Cosmo Jones, Kimi Lewis, Jay David, Kirsten O’Laughlin and Chapolito.
M Power was a public relations initiative by MTV. The purpose was to connect users to causes and facilitate their involvement and impact with these issues. The design of the user experience called for a three-step interactive single-page process to complete a cycle of the site. Step one included utilizing musicians and MTV talent to initially grab users attention and then to introduce them to the issues. Step two was an interactive map and information and really allowed the users to explore and learn about the issues. Step three focused on getting the user involved and acting in a positive way toward influencing the issues.
Unfortunately, budget problems prevented the website from ever moving beyond the user interface designs and development was never started.
Nivea was hosting a “Goodbye Cellulite, Hello Bikini Challenge” to help women get in shape for summer and to promote their new cellulite-reducing lotion. I was hired to reskin an existing contest platform to closely mirror the branding of the campaign.